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Marketing
Is how we transcend the noise.
How we view marketing as a function:
Marketing is About Values
We live in a noisy, complicated world filled with information overload. We will not get much of a chance to get companies to remember much about us. As a result, We must be clear as to what we want people to know about us.
Traditional Marketing Cores
Service Focused
The 'Why' behind a companies products where of tertiary concern.
Mass Outreach
The 'Why' behind a companies products where of tertiary concern.
COVID Specific
Value Focused
Addresses the need to demonstrate first who you are rather than what you offer.
Personalization
Addresses the need to demonstrate first who you are rather than what you offer.
Loyalty Benefits
Addresses the need to demonstrate first who you are rather than what you offer.
Trends We Are Seeing Amongst Customers
Brand Disloyalty and Experimentation
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Continued Unpredicability
How we help small businesses market
Here at Northwater, we embrace a thorough vetting process to learn the business; this includes tangible products/services and the intangibles that keep customers coming over corporate options.
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This includes branding development, website creation, and print/social media marketing to ensure a coherent message is structured and presented to an expanded target audience.
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